This autumn, leading homebuilder Taylor Wimpey is encouraging families in Ormskirk to leave their car keys at home and journey to school on foot.

It's donated 50 high-visibility snap wristbands to pupils at Ormskirk West End Primary to keep youngsters safe on their way to and from school, as the evenings get darker.

The annual initiative promotes healthy living and aims to reduce the number of cars on the road; this year the campaign will see more than 14,900 wristbands provided to children across the country. The national homebuilder is supporting Walk to School Month for the fourth year running.

A decade ago 70 per cent of children walked to and from school, this figure has now more than halved according to Living Streets, the charity that organises the campaign. In addition, during morning peak traffic times one in five cars in the road are taking children to school, this contributes to congestion, air pollution and carbon emissions.*

Stuart Craig, head of sales for Taylor Wimpey North West told QLocal: “We’re proud to be supporting this worthy cause again this year and are delighted to be working in partnership with Ormskirk West End Primary School.

“Walking is a great way to keep children active and we hope our wristbands will add some fun to the journey while keeping them safe on the way.”

Ormskirk West End Primary School is located just a short distance from Taylor Wimpey’s Highgrove Park development, and Phil Clarke, head teacher said: “We are very grateful to Taylor Wimpey for thinking of us and supporting child road safety.

"This campaign will help raise the profile of the initiative among pupils and parents alike."

* Source: www.livingstreets.org.uk